Define your Purpose

Put the purpose at the heart of your corporate strategy. A tailor-made offer designed for SMEs

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A strategic compass

The purpose is the guiding principle set by a company. It expresses both its identity and the future towards which it aims. To be truly effective, the purpose must be at the heart of the corporate strategy.

Start the process

1

Attract and keep talent

 

92% of employees declare they are in search of ‘meaning’.

Study 2021, ‘Positive Impact’ Chair at Audencia

2

Clarify commitments to your stakeholders

An increasing number of customers, suppliers, and investors are also engaging in this approach.

3

Set a course for strategic decisions

“Our purpose is a compass that helps us set and stay on course for the long term.

Veolia

Customer testimonial

Make your transformation a success with us

Customized support

 

A tailor-made approach based on your activities and values.

Led by strategy consultants

 

Committed consultants from leading consulting firms.

Supported by a committed company

Since its inception, Do Well Do Good is a company that places impact at the heart of its strategy.

Program details

Personalized support for SMEs to formulate a strategic purpose.

A 4-week approach with weekly 1.5-hour sessions with a consultant.

Week 1

Diagnosis

 

 

 

During an initial workshop, a consultant will conduct a diagnosis of your company by analyzing your strategic positioning and values.

Week 2

Defining the purpose and objectives

 

The consultant will propose several purposes and concrete objectives, which you will be able to discuss during a second workshop.

Week 3

Definition of indicators

 

You will define with the consultant the indicators associated with each objective during a third workshop.

Week 4

Action plan

 

During a final workshop, you will establish a roadmap to implement the action plan over the next 12 months.

Cost

4 000 €

For SMEs with fewer than 50 employees.

 

+ 2,000 €

To engage your teams in the exercise.

+ 2,000 €

To become a mission-driven company.

 

For companies with more than 50 employees, cost on request.